PROJECTS & PUBLISHINGS:
PearlyWrites main focus is providing high-quality content in both writing and editing, to a variety of publications.
Subjects include:
Composition I & II, Advanced Technical Writing, Business Writing, Professional Writing, Content Strategy, Academic Support, Personal Finance, SEO, Social Media, Digital Marketing Strategy
Media Placements:
Parent as Rare Podcast – Tips for traveling
Parent as Rare Podcast – Be your own advocate
Ivy and Zo, the pool play – has over 1 million views on TikTok & featured on MSN’s pet collaboration
Publications
Incorporating Digital Media into Teaching Composition, PearlyWrites.com
The Case for Teaching Personal Finance to High School Students, PrimeRates.com
Detox Your Blog with Vitacost’s 7 Content Development Tips
How much is an ounce of Sour Diesel?
11 Industry Superstars on Hiring an SEO Expert
Breaking Down Silos: How to Help Your Team Win at SEO
CBD for ADHD vs Traditional Pharmaceuticals
TechRepublic Interview: SEO and Social Media Expert
2 Ways the Facebook Dislike Button May Impact Rankings
The case for teaching personal finance to high school students
Chosen as an SMX East Presenter: Authorship to Authority
You Clean Up Nice; What About Your Content
Lisa’s Pre-Internet Identity Theft Story
Loan Applications: Apply Through Social Media
Lisa’s Higher Education Overview
SMX East 2012: Authorship to Authority
SMX West 2013: Authorship to Authority
Training & Workshops:
Content Development With Purpose
What is SEO?
Content Marketing
Content, Social Media and SEO Audits
EDUCATION PROJECTS
Contributed and created the Composition curriculum for Lumen Learning.
Created and managed two four-week training programs for recent college grads and 35 college interns at Bankrate and Quinstreet about SEO and digital marketing. The interns were offered jobs within the company upon completion and after their graduation.
Created 10 modules and assessments for Southern New Hampshire University online undergraduate course on social media marketing. Collaborated with professors to complete the course build (Brightspace, D2L).
Conducted research, writing, and editing of articles and audio scripts for produced curriculum, including Vocabulary and Its Relationship to the Other Element of Literacy and Semantic Graphic Organizers for LSI, LLC.
Served as a copyediting on multiple lesson plans including Elements of a Story and Spelling Bee, and teaching resources for educators for the Annenberg Foundation.