SEO or Search Engine Optimization can be considered the strongest form of advertising and marketing for all sized businesses. These techniques focus on the Search Engines like Google, Yahoo! or Bing ranking your website in the top 20 results. Some ways the bots pick up your website is through the addition of content targeted on keywords or phrases to creating and maintaining interlinking within your site. Data-driven content attracts authority influencers to engage and share your content.
With the presence of a website, many techniques can be used from earning links through authoritative content, blog postings, forum postings, using a variety of content types, content promotion and more.
PearlyWrites can manage your entire online marketing campaign or advise as a consultant. As an online marketing consultant, we can work virtually or internally. Our experts will discuss your concerns, needs and goals about your business.
Some techniques PearlyWrites will use for your SEO Marketing strategy are:
- SEO Audit
- Content Audit
- Content promotion brainstorming sessions
- Keyword research | analysis
- Meta tags, titles, description audit
- Editorial calendar creation training
- Affiliate program creation
- E-mail campaign creation consulting
- Content trainings
- Social Media Audit
- Triage of online content | organic placement
- Tracking | weekly reports