November 16th, 2007
Can you believe it’s Friday already?
I can’t!
It’s been an amazing week between coming back from Si‘s AdWords workshop and learning more about online marketing and copywriting projects, wow!
A few copywriting projects in the works with my friend Ralph Greco Jr. which is surprisingly to us, working out better than we planned.
Started a PearlyWrites newsletter as well as a implenting a few online marketing campaign ideas that I learned and one of the articles on IT Drive, co-authored with Mitch Strohm, had a decent amount of traffic and comments which was a very cool thing to see. OK, it TOTALLY ROCKED!!!
Happy Friday to everyone and keep the words coming…
Tags: mitch strohm, ralph greco jr.
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November 11th, 2007
This weekend I attended Simon Leung’s AdWords workshop in San Jose, Cali and it ROCKED! Simon Rocked and all the guest speakers were awesome!
Matt, Kevin, Rod, Johnnie, Huey Lee, Mark Widawer, Leo, Coach Deb, John Guanzon, Tracy Repchuk, Alejandro, The Twins; everyone rocked!
I presented about “How Optimized Copy Can Help Your Website,” and I felt it went alright. Of course when I was finished, all the things I had planned to speak about during the presentation came back to me but for my first time presenting at a workshop, I did a decent job.
For the one’s who know me from the classroom, you know I gave out candy for correct answers. I wasn’t allowed to throw it around to the participants, so I did a tamer alternatively and passed the bag around the room. I never leave home without candy!
I met some amazing Internet Marketers and they were real life people! Who knew??? John was awesome and spent a lot of time with me running through the basics of Internet Marketing and even let me watch how he develops a landing page. He shared with me ideas of how to get started and I can’t wait to begin this week on my first project to see if I can get it up and running.
On a personal note, I brought dresses to wear for the weekend and ended up being extremely cold the entire time. I guess not being in cooler weather for a few years did thin my blood because I never thought 50-60 degrees would literally make me shiver and it did. I only brought a few things to wear and kept layering them each day. I felt like I looked like a bag lady! So unprofessional but it is a lesson I learned for future travels.
The entire weekend and experience was amazing and I would like to thank Si for accepting me as an apprentice AND letting me present at his AdWords workshop. Si, you are a wonderful Mentor and a great person.
P.S. Pictures will be posted soon
Tags: adwords wokshop, simon leung
Posted in Copywriting, Lisa Weinberger, Organic SEO, PearlyWrites | No Comments »
November 6th, 2007
I received an email this morning from the AdWords workshop head, Simon, asking if I could do an hour long presentation about SEO, Copywriting and AdWords and how they all relate to each other. Of course I was honored and said, “YES!!!”
I’ve been a busy bee putting together a PPT presentation which I will be running through the next two days to make it perfect or close to perfect. Then he said if it goes well, they are recording it and then we can develop it into a product!
Will keep everyone informed of how it goes and of any new developments. SOOO Excited!!!
Tags: adwords workshop, presenter, simon leung
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October 25th, 2007
As reported on CNet yesterday,
There are many speculations about if this rumor is true or why Google wants to change their continued plan to conquering the Internet and make an online marketer rich world to totally dropping many high ranking sites down the totem pole.
Do you think Google likes that they have the power over the entire search engine market and building an Internet empire? Yes of course they do! Between all the buying of other companies, they just keep getting bigger and stronger but to change the algorithm that may hurt some companies, is the power going to far?
Or we can look at it another way; with the changing of the algorithm, will it give the smaller Websites and online businesses a chance to rank higher in the SERP’s? Unfortunately I cannot answer this question but would be interested in seeing if this rumor is true, how it will affect the online-racking-in-the-money business to the smaller gal’s online, working-hard-to-pay-the-bills eCommerce business.
Let’s tune in together to find out what Google has planned next…
Tags: Google Algorithm
Posted in Lisa Weinberger, Organic SEO, PearlyWrites | No Comments »
October 23rd, 2007
Since I was accepted into Simon Leung’s apprentice program, I have been waiting to be assigned a project to work on. I received an email Sunday night about starting to do some copywriting for one of his newest ideas and then yesterday, received an IM from Simon inviting me to his AdWords workshop.
After a whole minute of thought, I was on the phone booking my flight and hotel room to San Jose, Cali. I have been studying on my own about AdSense and AdWords but it is different attending a 3-day workshop from one of the Google Masters!
The workshop is November 9 – 11 and I will be flying up on November 8 and returning Sunday evening. Now all I have to do is get that song out of my head, “lalalallala on my way to San Jose dahdahdaaaa.”
(I don’t even know the words but the tune has not left my brain yet.)
Tags: adwords workshop, simon leung
Posted in Lisa Weinberger, Organic SEO, PearlyWrites | No Comments »